marketing - Coordinator

Descripción de la oferta

1. Email Marketing:
a. Manage email marketing campaigns, including testing, segmenting lists, and analyzing campaign effectiveness.
b. Monitor email performance metrics such as open rates, click-through rates, and conversions. Provide reports of key metrics to team in consistent manner as well as recommendations for optimization.
c. A/B/n testing
2. Website Support:
a. KK.com, JFK.com, Microsites (and others)
b. Support with new KK.com website
c. Update and manage website content, blogs, bios, practice areas, etc.
d. Ensure content is accurate, up-to-date, and aligned with brand guidelines.
e. Assist with website-related projects, such as redesigns, migrations, or new feature implementations.
f. Support project planning, execution, and testing phases as needed.
g. Offboarding-related tasks such as removing bios and related info.
h. High Alert-priority updates
i. Perform continuous audits of all pages, SEO, google maps, etc and correct issues
j. Link building and SEO on pages
3. Internal App Support:
a. Onboarding/Offboarding tasks
b. Users and activation updates and monitoring
c. Events updates and monitoring
d. Reward Admin Portal - Koins updates and monitoring
e. Practical Tips updates and monitoring
f. Video updates and monitoring
g. Headcount and attorney headcount updates
4. Client App Support
a. Tasks for the Prep, Testing, Launch, and Optimization phases
5. Social Media:
a. Support Scheduling
b. Instagram Posting
c. Post Tagging-Employees/Companies
d. High Alert- priority updates
e. Other
6. Talent Onboarding
a. Biz Cards/Reorder
b. QR Code
c. Headshots
d. Bio
7. Digital Media Presence Monitoring – Comments / Issues
a. All KK social media platforms
b. All PR news and key stakeholders
c. Google, Indeed, Glassdoor - rankings
8. Business Development
a. Support on the build of specific pitch decks as necessary, including links to website pages, updating pitch decks (bios) and other information and uploading them on the Marketing Portal (PPT & Adobe)
9. Graphic Design
a. Social media template updates (case wins, blogs)
10. Recurring Meetings
a. Scheduled Weekly Team Meeting
b. Scheduled Weekly Social Media Team Meeting
c. Need-basis discussions

Requerimientos

• Educación mínima: Universidad / Carrera tecnológica
• 2 años de experiencia
• Idiomas: Inglés
• Conocimientos: Adobe Ilustrator, Adobe Photoshop

Palabras clave: mercadotecnia, marketing, mercadeo

Ayer (actualizada)

Acerca de Remote Staffing International SAS

Somos una empresa de Staffing en la ciudad de Medellín que contrata y administra personal bilingüe para trabajar con empresas americanas en roles administrativos o de BackOffice.